Doğanlar Furniture: Committed Steps Towards a Sustainable Future
Foreks - Doğanlar Mobilya Grubu (IS:DGNMO), a pioneer in the furniture sector, has published its first sustainability report. This comprehensive report transparently presents the company’s environmental, social, and governance performance to its stakeholders. While increasing awareness of sustainability in the industry, the report serves as a roadmap for other companies, demonstrating Doğanlar Mobilya Grubu’s sensitivity to both the environment and society, and contributing to the sector's evolution towards a more sustainable future.
Environmentally Conscious Production and Social Responsibility for the Future of Furniture
Doğanlar Mobilya Grubu aims to manage its environmental and social impacts in line with long-term growth objectives through its sustainability strategy. In this context, the company is making a difference in the industry by investing in renewable energy, using recycled materials, and adopting sustainable forestry practices. It is also drawing attention to its emphasis on employee development and gender equality.
Doğanlar Mobilya Grubu adopts an approach that is sensitive not only to the environment but also to society. The company places great importance on R&D activities while developing innovative products aimed at creating sustainable living spaces. By combining aesthetics and functionality in its designs, it maximizes consumer satisfaction and sets new trends in the sector.
In the sustainability journey, the vision and determination of the company’s executives are of great importance. İsmail Doğan, Chairman of the Board of Doğanlar Mobilya Grubu, stated: “As Doğanlar Mobilya Grubu, we are taking determined steps for a sustainable future. In addition to our investments in energy efficiency and renewable energy sources, we also prioritize the development of our employees and social responsibility projects. By integrating sustainability principles into all our business processes, we move forward with our vision of being a company that is sensitive to both the environment and society.”
The Sustainability Report, shaped by a comprehensive prioritization analysis that considers the views and expectations of stakeholders, reveals the significant steps taken by Doğanlar Mobilya Grubu in its sustainability journey and its goals for the future.
In this regard, the sustainability approach along the value chain is addressed in four consecutive phases: Responsible Supply Processes, Nature-Compatible Operations, Sustainable Living Spaces, and Creating Shared Value with Stakeholders.
Responsible Supply Processes
Doğanlar Mobilya Grubu continues to strengthen the culture of sustainability in collaboration with its suppliers. The company aims to have 50% of its entire supplier portfolio and 30% of critical suppliers undergo ESG audits by 2027. Additionally, it aims to raise awareness in the industry by organizing sustainability training for suppliers. With the establishment of a Supplier Academy by 2028, these efforts will become systematic. The company also emphasizes biodiversity projects and will implement at least one biodiversity initiative each year.
Nature-Compatible Operations
Doğanlar Mobilya Grubu carries out extensive efforts to minimize environmental impacts in its production processes. The company aims to achieve net zero emissions by 2050. To reach this goal, it will renew half of its logistics fleet with zero-emission vehicles and use 100% renewable energy in its operations by 2030. Investing $4 million in renewable energy projects marks a significant step, while also setting important goals in waste management.
Sustainable Living Spaces
Doğanlar Mobilya embraces innovative approaches in product design and production processes to create sustainable living spaces. The company aims to use 30% sustainable raw materials in all of its mattress product range by 2027. Embracing the principle of circular design, the company will prepare a Circular Design Guide in 2025 and will utilize this guide in all design processes. Furthermore, it will contribute to the circular economy by designing 5% of new products each year using recycled materials.
Creating Shared Value with Stakeholders
Doğanlar Mobilya conducts various initiatives to enhance employee satisfaction and strengthen women’s positions in the workforce. The company focuses on goals such as reducing employee turnover, increasing employee satisfaction, and raising the proportion of female executives. Prioritizing customer satisfaction, the company will ensure that 25% of its marketing campaigns are focused on sustainability.
At the heart of the sustainability strategy is the participation of employees and stakeholders. Mustafa Karamemiş, CEO of Doğanlar Mobilya Grubu, assessed the efforts made to reach sustainability goals, stating: “As Doğanlar Mobilya Grubu, we operate with a focus on innovation and sustainability. As a testament to our respect for nature and humanity, we embrace environmental sensitivity in all our production processes. With our renewable energy investments of 9,524 kWp in 2023, we have reduced our carbon footprint and contributed to the circular economy by using fabrics made from 3,500 meters of PET bottles and 12 tons of recycled fiber. By investing 68.6 million TL in R&D, we are developing innovative products that will make a difference in the industry with our 61-member expert team. The percentage of female employees in our company has reached 47%, while the proportion of women on the board has risen to 43%. These figures demonstrate our determination to achieve our sustainability goals.”