MAYA Now Available to All Users on the Migros Virtual Market App

Foreks - Online grocery retail leader Migros (IS:MGROS) takes shopping to the next level with its AI-powered platform, MAYA, which hyper-personalizes the shopping experience. MAYA is not just a shopping assistant; it acts as an AI-enhanced life guide focused on promoting a healthy, sustainable, and high-quality lifestyle, making a significant impact in the industry. It is now available to all users within the Migros Virtual Market application, part of the Migros One platform.

MAYA provides personalized recommendations in all areas of life by leveraging user algorithms. It connects users with recipes based on their consumption habits or lifestyles and offers tips to simplify their lives. The platform provides rich content ranging from baby and child development videos to information on healthy living, pregnancy, and parenting, as well as home care and beauty tips. It also facilitates easy ordering of products related to the recommendations. Seamlessly integrated into the user experience, MAYA presents inspiring solutions tailored to individual needs.

Preventing Food Waste with the Meal Planner With its meal planner feature, MAYA takes into account the number of diners, the calorie and nutritional values of meals, portion costs, and weekly menu planning, adding the required products to the cart in the necessary quantities based on the selected menus. This creates a planned shopping experience and contributes to reducing food waste. Offering budget-friendly vegan, vegetarian, gluten-free, and organic options, MAYA generates alternative suggestions that allow users to add recipe ingredients to their cart with a single click and arrange for delivery to their doorstep.

As a smart living assistant focused on healthy living and sustainability, MAYA stands out as a life guide beyond just shopping.